Candidate advice

As artificial intelligence (AI) and emerging technologies continue to transform industries and redefine the nature of work, understanding how professionals are responding to this change is more important than ever. In our recent global survey of 3,800 professionals across sectors, we explored how individuals perceive AI, how comfortable they are with its integration into their roles, and what kind of support they need to thrive in this new era.

Explore the top marketing skills for 2025, from AI and data literacy to creativity and cultural awareness. Stay ahead in the fast-changing industry.

Here are six actionable steps to help position yourself as a standout candidate and take the next step in your career with confidence.

Craft a standout personal brand statement to showcase your skills, strengths, and passion, making a lasting impression in today’s competitive job market.